Jamie Gale is one of the most influential and forward-thinking voices in the guitar world. He is the founder of the Boutique Guitar Showcase, but his perspective goes far beyond guitars. His work has taken him into areas like artificial intelligence and robotics.

For episode 117, we talk about the changing cycles of the guitar industry, the rise of the Boutique Guitar Showcase, and some hard-earned lessons in business. Most importantly, Jamie shares his thoughts on what it takes for an independent guitar maker to build a distinctive identity.

Link: https://www.jamiegale.net

Luthier on Luthier is hosted by Michael Bashkin of Bashkin Guitars and brought to you by the Fretboard Journal. This episode is sponsored by the Looth Group, Dream Guitars, and StewMac.

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